Course curriculum

  • 1

    Welcome & Foundations

    • Promo Video - Influencing Without Strict Reliance on Facts

    • Quick Win - Irrationality in Persuasion Efforts

    • Influencing Hearts and Minds

    • Course Uniqueness: Live Support, Facebook Community & AI Clone
  • 2

    Core Concepts of Persuasion

    • Foundations of Persuasion

    • Persuasion Begins With Humility First

    • Empathy Unlocks the Art of Persuasion

    • Context Changes Everything in Persuasion
  • 3

    Handling Resistance and Disagreement

    • Turning Opposition into Opportunity for Persuasion

    • Handling Flat Out Disagreement Effectively
  • 4

    Persuasive Techniques and Tools

    • The Power of Repetition in Persuasion

    • Achieving Clarity in Your Persuasive Message

    • Overcoming Bias When Presenting Your Facts

    • Harnessing Emotional Power in Persuasive Efforts

    • The Persuasive Force of Visual Communication
  • 5

    Storytelling as Persuasion

    • Effective Communication Relies on Storytelling

    • Unlocking Your Innate Storytelling Ability

    • Improving Your Eye Contact for Impact

    • Repeat to Persuade and Influence
  • 6

    Personalizing & Applying Your Skills

    • Personalize Your Persuasive Message

    • Persuasion in Various Workplace Situations

    • Persuasion Skills in Sales and Marketing

    • Challenges in Persuading Your Own Family
  • 7

    Ongoing Support & Course Wrap-up

    • Course Support for Your Persuasion Needs

    • Help Improve This Persuasion Course with Your Feedback

    • Congratulations: Mastering the Art of Persuasion